About Me
█▀█ █▀▀ ▀█▀ █▀█ █▀█ █▀▀ █ █▀▀ █ ▀█▀ █▀█ █ █ █ █ █▀▀ █ █▀█ █ █ █▀▀ █ █▀▀ █ █ █▀█ ▀▄▀ ▀ ▀ ▀▀▀ ▀▀▀ ▀ ▀ ▀ ▀ ▀▀▀ ▀▀▀ ▀▀▀ ▀▀▀ ▀▀▀ ▀ ▀ ▀
Visionary CTO • AI Maverick • Practical Problem Solver
From a young age, I was drawn to technology’s edge. By 12, I was managing servers in top university environments and at 14, developing remote access tools that tested the defences of tech giants like Microsoft and Symantec. These early exploits weren’t just youthful curiosity—they set the foundation for a lifelong passion in AI, deep learning, and systems architecture that blends technical prowess with real-world impact.
My formative years were shaped in the Israeli Defense Forces, where I served in intelligence units focused on data management and advanced computer vision. This hands-on exposure to security and AI during service wasn’t simply about defence—it transformed how I view data’s strategic value in shaping systems that solve complex, uncertain problems.
Academic Background and Professional Foundation
I took a rigorous academic path, completing a B.A. in Economics, an MBA in Strategy, and a Master of Science in Computer Science—all by age 22. This blend of economics, strategy, and technical depth informs my holistic approach to AI and technology leadership. I am also a member of professional bodies like IEEE and the Israel IT Association, which keep me connected to evolving industry standards and innovations.
| Year | Role | Organisation | Achievement |
|---|---|---|---|
| 2010s | Software Engineer & Data Specialist | Various (Strauss, Intel, Israeli PM Office) | Built expertise in machine learning, computer vision, cybersecurity, and product design |
| 2019 | Co-founder | SightBit | Developed AI-based drowning detection system in real-time video feeds |
| 2022 | Director of R&D | Synamedia | Leading teams across UI, DevOps, backend in broadcast tech using ML and scalable cloud infrastructure |
| 2024 | Chief Technology Officer | Jam 7 | Driving AI automation to transform marketing by merging human creativity with generative AI |
Current Role and Notable Achievements
As CTO at Jam 7, my focus is clear: tackle AI’s biggest challenge—human-like creativity—by architecting AI marketing agents that blend expert knowledge with automation. The approach is pragmatic and results-driven, not academic or purely theoretical. I build systems engineered for function, efficiency, and impact.
Before this, I led research and development at Synamedia, applying deep learning and data engineering to broadcast technology. This role tested and sharpened my skills in cloud-based scalable architectures and production-grade AI engineering.
Co-founding SightBit was a pivotal experience—creating AI that literally saves lives by detecting drowning risks in real-time video. It taught me the stakes of deploying AI where errors mean danger, not just inconvenience. Reliability and safety are non-negotiable in these systems.
My Philosophy and Core Values
- Technology must serve meaningful, real problems. It shouldn’t complicate or obfuscate but simplify and solve.
- Solutions must be elegant and effortless. The best tech works invisibly, without endless explanation.
- People are both assets and bottlenecks. Leadership is about unlocking human potential, not replacing it with code.
- True leadership requires courage and clarity. Managing teams with vision, not bureaucracy, drives scalable success.
- Question success relentlessly. Understanding failure is straightforward, but honest assessment of success breeds innovation.
I am an analytical overthinker who values anticipating problems three steps ahead. This mindset powers my technology leadership: designing systems that fail gracefully, scale reliably, and enable innovation.
Technical Approach and Leadership Style
- Hands-on engineering with strategic oversight. I am deeply involved in system architecture, coding, and machine learning model design, but always aligned with business goals.
- Pragmatic and outcome-driven mindset. I disdain over-engineering and favour minimal, functional solutions built for real-world deployment.
- Expertise spans generative AI, LLMs, RAG systems, and autonomous agent workflows. I build using the latest advances in embeddings, vector search, and AI orchestration.
- Leadership grounded in clarity and communication. I value direct honesty over corporate politics, demanding speed and ruthless prioritisation from my teams.
- Fostering innovation through intellectual risk-taking. Diving deep technically while remaining mindful that “wings come later.”
Life Beyond the Screen
Outside of work, I keep a balance grounded in family, fitness, and curiosity. Early morning workouts energise me for the challenges ahead. I share my life with two daughters who inspire my mission to create a simpler, smarter future.
My personal passions feed my professional creativity:
- Exploring wilderness trails with minimalist gear and a camera
- Engaging with complex music as systems of harmonised parts, informing my architectural thinking
- Riding Enduro motorbikes to push limits and embrace risk responsibly
- Appreciating science fiction and visionary tech that push humanity forward 🚀
I’m inspired by pioneers like Elon Musk, driven by a vision of human potential enhanced, not replaced, by AI.
Vision for the Future
My work lives at the intersection of human ingenuity and artificial intelligence. I am committed to building AI systems that transcend narrow automation and augment true human creativity and decision-making. The goal is not human replacement but human transcendence.
As AI technology evolves, I focus on crafting reliable, scalable architectures that empower people and organisations to excel in complex, uncertain environments. I reject hype and buzz in favour of tangible progress and meaningful results.
If you want AI engineered by someone who cuts through the noise to deliver impact and innovation—let’s connect. The future is not just smart machines; it’s smart systems led by intelligent humans. That is the challenge I embrace every day.